Archive for November 2010

The Myers Briggs Test

The Myers Briggs test (full name Myers Briggs Type Indicator) is a well-known psychometric questionnaire which seeks to reveal personal preferences in personality perceptions.  It is usually used as a tool for team building, career development and self awareness.

First published in 1962, the Myers Briggs test borrows from Carl Jung’s typological theories in his eponymous work “Psychological Types”.  The main psychological types are broken down into 4 different dimensions of personality, split into 4 possible dichotomies – these are pairs of mutually exclusive preferences for which an individual is classified.

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How To Get The Most Out Of Personality Testing

The field of psychometrics testing has developed over the last 80 years or so, and within this area personality testing has become a mainstay of assessing candidates for certain job competencies and organisational fit.

Why is personality testing important? And why do most emotional intelligence tests focus on personality?

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Linking Emotional Competence with Customer Satisfaction

Customer satisfaction is often a key focus area for a company, but few recognise the fact that there should be a certain level of emotional competence cultivated in support of this.
‘Emotional competence’ is a big phrase. While this certainly has a much larger remit than just customer service, I shall try to confine my discussion to what matters for a company in its efforts to provide a customer with good service.

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